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Top 5 social media platforms in China

Top 5 social media platforms in China

Most of the companies are looking for ways to reach new audiences through social media marketing. However, things work differently in China and it ca... Continue Reading
Ultimate guide on how to use WeChat for Business

Ultimate guide on how to use WeChat for busines

WeChat is the biggest social network platform in China, its users can do many things with it ranging from posting videos to filing for divorce within... Continue Reading
5 tips to improve Baidu PPC advertising campaigns

5 tips to improve Baidu PPC advertising campaigns

Baidu, being the largest search engine in China with over 195 million daily active users, has dominated the market with an immense amount of market s... Continue Reading
Are bad online reviews removable?

Are bad online reviews removable?

E-commerce business is the current trend, especially after the pandemic hit. Majority of the online businesses platforms which includes retail se... Continue Reading
Baidu PPC vs. Google Adwords : Key differences

Baidu PPC vs. Google Adwords : Key differences

Many digital marketers may find Baidu pay per click (PPC) is easier to operate, especially when they are familiar with search engine advertising ... Continue Reading
How to register for a Baidu PPC account

How to register for a Baidu PPC account

The steps involved in registering a Baidu PPC account is much more complex than opening up a Google Adwords account. It is extra difficult especially... Continue Reading
Whatsapp vs SMS marketing - Advantages and disadvantages

Whatsapp vs SMS marketing – Advantages and d …

Since the invention of smartphones that incorporate cellular and mobile computing functions into one single device, almost everyone owns a smartphone... Continue Reading
When to choose between SMS and Email marketing?

When to choose between SMS and Email marketing?

Mobile phones has become people’s everyday gadget SMS marketing has been increasingly used nowadays as it is cost effective, reliable and effic... Continue Reading
15 strategies to make SMS marketing works!

15 strategies to make SMS marketing works!

Mobile usages have surpassed the “fix internet access” in the world for some time now. Hence, it is undeniable that in order to grow a busine... Continue Reading